Selling, the art of persuasion, is evident in every area of our lives. Each product made and almost all services –must be sold. Without salespeople the world would stop!
Regardless of the title on your business card, you are in the selling business. Perhaps you’re thinking, “Not me! I don’t SELL! I just show my products. They sell themselves, people just buy them.” Not really. Consider this: Don’t you have to say something about them to take the order?
Then you are in sales. Everyone sells: Ever made a friend? You sold your personality. Ever won an argument? You sold your side of the discussion. Ever been promoted at work? You sold your skills and were rewarded for it. The examples are endless. Whether you want to admit it or not, selling is something every one of us does, every day. Because … Read More »